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OpenAI’s new acquisition: Multi, a video-first collaboration startup for enterprise solutions: Technology: Tech Times
OpenAI’s new acquisition: Multi, a video-first collaboration startup for enterprise solutions: Technology: Tech Times

OpenAI has acquired workplace video collaboration startup Multi, formerly known as Remotion. According to sources, about five employees from Multi will move to OpenAI following the transaction.

After July 24, 2024, Multi CEO and co-founder Alexander Embiricos will shut down the platform. In his blog, he thanked users and stated that they were “beyond excited” for Multi to join OpenAI. “We’ve had fun creating with you and learned a lot,” he explained, as reported by TechCrunch.

Embiricos, a former product manager at Dropbox, and co-founder Charley Ho, a former software engineer at Google, developed Multi, a Zoom-based platform for remote team collaboration. Multi allowed up to 10 users to communicate via screen sharing, had customizable keyboard shortcuts, and automatically linked code, drawings, and documents.

Multi received $13 million from Greylock and First Round Capital prior to the purchase.

OpenAI’s revenue will skyrocket this year

This acquisition is in line with OpenAI’s goal of investing heavily in enterprise solutions. OpenAI said ChatGPT’s enterprise tier had approximately 600,000 users, including 93% of Fortune 500 companies.

OpenAI partnered with PwC in May to resell its tools. The previous month, the company launched a business-focused, customized AI model tuning and consulting program.

According to reports, OpenAI’s revenue from these corporate projects is expected to exceed $3.4 billion this year.

OpenAI’s acquisition of Multi comes days after the ChatGPT developer bought enterprise analytics firm Rockset to bolster its product retrieval infrastructure.

As TechTimes previously reported, OpenAI will acquire Rockset’s technology and staff in its first acquisition. Financial terms of the deal were not disclosed.

According to Brad Lightcap, COO of OpenAI, Rockset’s architecture enables companies to transform data into actionable information, and the company is excited to offer these benefits. Venkat Venkataramani, CEO of Rockset, announced in a blog post that Rockset will join OpenAI to use its retrieval architecture to solve the “hard database problems” of AI apps.

The integration would improve OpenAI’s real-time data processing and vector search capabilities, allowing AI models to respond faster and more accurately. OpenAI sells technology that helps companies quickly index and search data.

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(Photo: JASON REDMOND/AFP via Getty Images)

OpenAI CEO Sam Altman speaks during the Microsoft Build conference at the Seattle Convention Center Summit Building in Seattle, Washington, May 21, 2024.


Venkataramani said Rockset will gradually remove customers without any “immediate changes.” According to Bloomberg, many Rockset employees will move to OpenAI.

OpenAI has not disclosed the details of the Rockset acquisition. Earlier this year, investors offered $86 billion for OpenAI.

Former Meta engineers founded Rockset, a real-time search and analytics database. Companies use AI for chatbots and anomaly detection. According to the article, Greylock, Sequoia and the venture capital arm of HPE donated $105 million to Rockset last year.

ChatGPT gets new features and AI models from OpenAI to compete with Google and Anthropic. OpenAI is reportedly developing a search engine to compete with Google and Perplexity.

According to Murati, CTO of OpenAI, AI is a collaborative tool and not a threat

In other updates, Mira Murati, chief technology officer of OpenAI, dismissed concerns about AI’s impact on creative jobs, saying that AI could replace some jobs that have always been replaceable. Murati emphasized the collaborative potential of AI in creative fields and the promotion of education and creativity during a presentation at Dartmouth University.

At Cannes Lions, Murati predicted a future where humans and AI work together. Murati believes that generative AI like ChatGPT and OpenAI’s Sora will support human labor despite job losses, PCMag reported.

Following ChatGPT’s debut, fears have grown that AI could replace Hollywood, game development and voice acting. However, Murati noted that AI could create jobs and minimize tedious tasks. AI can help with brainstorming, but copyright restrictions prevent it from producing finished products.

She believes that some creative jobs that shouldn’t have existed “may disappear.”

Google and Intel are exploring AI to automate several jobs, including software developers and cybersecurity specialists.

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By Aurora